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Privacy Policy

Last updated: 14 October, 2026

About this policy

This privacy policy explains how I, Dr Alice Rudd, (trading as DR ALICE RUDD, ABN 16 940 097 566), collect, use, store and disclose personal information through this website, dralicerudd.com.au.

I am a specialist dermatologist registered with the Australian Health Practitioner Regulation Agency (Ahrpa) and the Medical Board of Australia. I handle personal information in line with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs) and, in Victoria, health information in line with the Health Records Act 2001 (Vic). As a registered medical practitioner, I am also bound by the professional duty of confidentiality set out in the Medical Board of Australia's Good medical practice: a code of conduct for doctors in Australia.

This website is not for clinical care

This website provides information about my professional work, speaking, research and industry collaborations. It is not a booking service and does not provide medical advice.

Please do not send health information, photographs of skin conditions or medical history through the enquiry form or by email. If you are seeking an appointment or advice about your health:

  • for medical and surgical dermatology, please contact Skindepth Dermatology
  • for cosmetic treatments, please contact Skindepth Cosmetic

Patient health records are created and held by those clinics and are managed under their own privacy policies, not this one.

What personal information I collect

Information you give me. When you use the enquiry form, I collect:

  • your name
  • your email address
  • your organisation (optional)
  • the type of enquiry
  • the content of your message

If you contact me by email or phone, I collect the information you choose to provide.

Information collected automatically. When you visit this website, my website host and the security and font services it uses may automatically collect technical information such as your IP address, browser type, device type, the pages you visit and the date and time of your visit. I do not use this information to identify you.

You can browse this website without giving me any personal information. You may also contact me without giving your full name, although I may not be able to respond to every type of enquiry anonymously.

How I use your information

I use your personal information to:

  • respond to your enquiry, including speaking, media, brand collaboration, education and advisory requests
  • arrange and manage engagements you have asked me about
  • keep a record of our correspondence
  • protect this website from spam and misuse
  • meet my legal and professional obligations

I will not use your information to send you marketing without your consent. I do not sell, rent or trade personal information.

Who I share it with

I only share your personal information where it is needed for the purposes above, with:

  • service providers who run this website and its features, including Webflow (website hosting and form handling) and Google (reCAPTCHA spam protection and web fonts)
  • my practice staff or advisers, where they need it to help respond to or manage your enquiry
  • others where required or authorised by law, or where you have agreed

Information stored overseas

Some of these service providers store or process information outside Australia, mainly in the United States. I take reasonable steps to ensure they handle personal information in a way that is consistent with the Australian Privacy Principles.

Cookies and spam protection

This website uses a small number of cookies and similar technologies, mainly so that it works properly and is protected from spam.

The enquiry form uses Google reCAPTCHA, which collects hardware and software information, such as device and browser data, and sends it to Google for analysis. Google's use of this information is governed by the Google Privacy Policy and Terms of Service.

This website does not currently use advertising cookies or third-party analytics. You can block or delete cookies in your browser settings, but if you block reCAPTCHA the enquiry form may not work.

Links to other websites

This website links to other websites, including the Skindepth clinics, professional bodies, journals, brands and social media platforms such as Instagram, LinkedIn, ResearchGate and TikTok. I am not responsible for the privacy practices of those websites, so please read their privacy policies before giving them your information.

How I keep your information secure

I take reasonable steps to protect personal information from misuse, interference, loss, and unauthorised access, modification or disclosure, including secure (HTTPS) connections, password-protected accounts and reputable service providers.

I keep enquiry information only for as long as I need it for the purposes above, generally no longer than 2 year] unless an ongoing engagement or a legal obligation requires otherwise. After that, it is securely deleted.

If a data breach is likely to result in serious harm to you, I will notify you and the Office of the Australian Information Commissioner as required under the Notifiable Data Breaches scheme.

Accessing or correcting your information

You can ask to access the personal information I hold about you, or ask me to correct it, by contacting me using the details below. I will respond within a reasonable time, usually within 30 days. If I cannot give you access or make a correction, I will explain why, unless the law prevents me from doing so.

Questions and complaints

If you have a question about this policy, or a concern about how I have handled your personal information, please contact me first:

Email: pa@skindepth.com.au
Post: 1 Balaclava Road, St Kilda East VIC 3183

I will acknowledge your complaint and aim to resolve it within 30 days. If you are not satisfied with my response, you can contact:

  • the Office of the Australian Information Commissioner (OAIC) at oaic.gov.au or on 1300 363 992
  • for complaints about health information in Victoria, the Health Complaints Commissioner at hcc.vic.gov.au

Changes to this policy

I may update this policy from time to time, for example if the services used on this website change. The current version will always be available on this page, with the date it was last updated.

Dr Alice Rudd
Skindepth DermatologySkindepth Cosmetic
@draliceruddDr Alice Rudd
Alice Rudd@dralicedermatologist
© 2026 Dr Alice Rudd | Ahpra registration MED0001201848 | Privacy policy | Site by Microcosm